Role

Front-end developer focused on creating dynamic personality insights for any persona along with a sharing mechanism

Skills

UI Design

Software Development

Content Matters

Humantic AI's buyer intelligence platform uses ML & AI with Neuroscience and Linguistics. The algorithms built are on top of academic research establishing strong correlations between psycholinguistics and the correlations between social activity and behavior.

When understanding user behavior or building personalization for various use cases across hiring, marketing, selling, venture capital, real estate, or space travel without a test is essential for your product, you'll need a reliable partner. Personality insights by Humantic AI help professionals understand any prospect's unique personality, allowing them to personalize every communication - hitting 200% of their goals quickly.

Say NO to fake personality

Unfortunately, due to privacy reasons, I cannot get into the details of my work that I did at Humantic. But here's a brief.

Medium-fi Wireframes

(Click to view personality report wireframes)

Since we had a brief idea of how we wanted to structure our data, I decided to start with medium-fidelity wireframes. Soon after, I implemented these reports on a node.js platform using Humantic APIs.

Final Result

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Additional Work

Here are some brief notes about the additional tasks I worked on during this time —

• Designed and implemented comparison pages that resulted in an increase in lead conversion rate by 55%
• Revamped parts of the website for better customer engagement
• Introduced a pricing section with interactive checkpoints
• Integrated the Humantic platform with Google Analytics to analyze the user traffic & reduce bounce rate by 21%